Case Studies
Hyper Local Content with Pages Jaunes
Understanding the content and technology required to power hyper-local search and enable location-based advertising is critical to user adoption and revenue generation. Aerotopia's Paul Smith assisted Pages Jaune's innovative UrbanDive service development by defining and then managing the prototype collection of 3D street level imagery in Toulouse to power Pages Jaunes product development across a number of other French cites.
Read about the UrbanDive customer solution....
Rich Local Media with Zlatestranky.cz and .sk
With competition from many sources growing, local business marketing requires current, visually compelling content now more than ever. Aerotopia's Stuart Fish has been assisting Europe's top directory and yellow page companies enrich their local search experience through the integration of rich, location-based media tied to proven, best-practices online advertising models.
Local Search with European Directories Group
Aerotopia assists local search & directory companies in building and maintaining location-based solutions to improve their business performance and help them differentiate in increasingly competitive local markets. Aerotopia's customers need strong location-based databases and services to improve the relevancy of local business advertising. European Directories, one of the top Local Search players in Europe, have embraced location in
their business.
Partnerships & Syndication
Local search companies such as DeTelefoongids in The Netherlands
must provide their advertisers a wide distribution network - traffic
trends over the past few years clearly show a rise in visits to
company detail pages coming from SEO (e.g., via Google) and from third party syndication (local search functionality/content in third party sites). While local search companies continue to evolve to maintain local (organic) traffic, SEO and syndication are core to maintaining and building a broad distribution base.